Open Tags

Last edited: 2024/02/23

Open Tags is the default snippet of code that is implemented in the website’s header. It is used to serve javascript file that contains the configuration of all Yieldbird & 3rd party products from Yieldbird Platform.

Warning: Yieldbird Platform Tags are meant only for Web (Mobile & Desktop). If you want to implement with AMP and / or App please contact your Customer Success Manager. See

On which environments can I use Yieldbird Platform? article to see the availability of particular Yieldbird Platform modules for particular environments.

Getting Yieldbird Tag

Go to Download Tags
Select the Domain for which you want the Tag

Warning: Each Domain that you use with Yieldbird Platform has a dedicated Yieldbird Tag. Never use the tag generated for one Domain on different Domains as it will not work properly.

Download & implement it according to the instruction below
Inform Yieldbird right after the tag is implemented live - we will double check that the implementation is done correctly.

Implementation

Open tags shall be pasted to the Header section:

Before defining ad slots (defineSlot function) - required
After GPT library - recommended

Example implementation:

Warning: This is just an example, do not implement the below code on your page (nothing good can happen 🙃). Always paste only the code downloaded from the Platform or the one received from your Customer Success Manager.

<html>
  <head>
    <meta charset="utf-8">
    <title>Hello GPT</title>
    
    <script async src="https://securepubads.g.doubleclick.net/tag/js/gpt.js"></script>
    
<!-- YB PLATFORM CODE START -->
    <script type='text/javascript'>
    window.googletag = window.googletag || {};
    window.googletag.cmd = window.googletag.cmd || [];
    window.ybConfiguration = window.ybConfiguration || {};
    window.ybConfiguration = Object.assign({}, window.ybConfiguration, { integrationMethod: 'open_tag',   smartRefreshDisabled: false });
    (function (y, i, e, L, D) {
    y.Yieldbird = y.Yieldbird || {};
    y.Yieldbird.cmd = y.Yieldbird.cmd || [];
    i.cmd.push(function () { i.pubads().disableInitialLoad(); });
    L = e.createElement('script');
    L.async = true;
    L.src = '//cdn.qwtag.com/c486f8a5-1d89-4bbc-8da3-e49b92895774/qw.js';
    D = e.getElementsByTagName('script')[0];
    (D.parentNode || e.head).insertBefore(L, D);
    })(window, window.googletag, document);
    </script>
<!-- YB PLATFORM CODE END -->
    
    <script>
      window.googletag = window.googletag || {cmd: []};
      googletag.cmd.push(function() {
        googletag
            .defineSlot(
                '/6355419/Travel/Europe/France/Paris', [300, 250], 'banner-ad')
            .addService(googletag.pubads());
        googletag.enableServices();
      });
    </script>
    
  </head>

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Implement Yieldbird Tags

On this page:

Open Tags
Getting Yieldbird Tag
Implementation
Example implementation:

Not sure if the tag is implemented properly? Contact Yieldbird as soon as it is live (even if just on staging), we will double verify it.